Competition in the retail business is aggressive than ever. Having a multitude of options available to consumers today, it doesn’t take more than a glimpse to lose your potential customers.
What compels consumers to come down to your store and shop is nothing but an expectation of a satisfactory in-store experience.
If you own or work in a customer-centric business then there is a high probability that you would have faced the heat of fake negative reviews on TripAdvisor.
Are your customers loyal to your brand? Do they buy your product or take your service regardless of price fluctuation? You must have asked these questions to yourself a many times.